What websites look like Instagram?

Elastic, DeepL, Facebook, Kubernetes, Cloudinary have the closest design to Instagram, measured from their live pages: light or dark background, accent color, fonts, corners and headline size.

Websites like instagram.com

Websites like Instagram

Instagram's website is light (#FFFFFF), with Instagram Sans headings over Optimistic, 40px headlines at weight 400, 22px corners and a blue accent (#0064E0). These 12 sites share the most of that look, closest first.

What each site is compared with

Instagram

Background: Light #FFFFFF
Accent: Blue #0064E0
Font: Instagram Sans / Optimistic
Corners: 22px
Headlines: 40px, weight 400

Elastic4 of 5 same
Background
Light #FFFFFF
Same
Accent
Blue #0B64DD
Same
Font
Geist Mono / Inter
Differs
Corners
21px
Same
Headlines
44px, weight 500
Same
DeepL3 of 5 same
Background
Light #F5F5F5
Same
Accent
Blue #0F2B46
Same
Font
Roboto
Differs
Corners
20px
Same
Headlines
48px, weight 300
Close
Facebook2 of 5 same
Background
Light #FFFFFF
Same
Accent
Blue #0064E0
Same
Font
Optimistic
Close
Corners
16px, pill buttons
Close
Headlines
120px, weight 700
Differs
Kubernetes2 of 5 same
Background
Light #FFFFFF
Same
Accent
Blue #326CE5
Same
Font
Open Sans
Differs
Corners
19px
Close
Headlines
42px, weight 600
Close
Cloudinary2 of 5 same
Background
Light #FFFFFF
Same
Accent
Blue #0095FF
Same
Font
Inter
Differs
Corners
19px, pill buttons
Close
Headlines
47px, weight 300
Close
ASUS2 of 5 same
Background
Light #FFFFFF
Same
Accent
Blue #006CE1
Same
Font
TTNorms Pro / Roboto
Differs
Corners
16px
Close
Headlines
52px, weight 400
Close
Google Cloud3 of 5 same
Background
Light #FFFFFF
Same
Accent
Blue #336EF3
Same
Font
Google Sans
Differs
Corners
20px
Same
Headlines
57px, weight 500
Differs
Coursera3 of 5 same
Background
Light #FFFFFF
Same
Accent
Blue #0056D2
Same
Font
Source Sans Pro
Differs
Corners
22px
Same
Headlines
14px, weight 600
Differs
Dropbox2 of 5 same
Background
Light #F7F5F2
Close
Accent
Blue #0061FE
Same
Font
Sharp Grotesk / Atlas Grotesk
Differs
Corners
16px
Close
Headlines
40px, weight 500
Same
Apple2 of 5 same
Background
Light #FFFFFF
Same
Accent
Blue #0071E3
Same
Font
SF Pro Display / SF Pro Text
Differs
Corners
22px, pill buttons
Close
Headlines
56px, weight 600
Differs
Hopper2 of 5 same
Background
Light #FFFFFF
Same
Accent
Blue #1878EC
Same
Font
Proxima Nova
Differs
Corners
29px
Close
Headlines
32px, weight 800
Differs
Red Bull2 of 5 same
Background
Light #FFFFFF
Same
Accent
Blue #3860BE
Same
Font
Bull
Differs
Corners
19px
Close
Headlines
32px, weight 700
Differs

How these are matched

Each of the 475 sites in the design library is compared with Instagram on five things you see at a glance. Background: light or dark, and how close the shade is. Accent: the hue of the color on buttons and links. Font: the same family for headings and body, or one of them. Corners: the typical radius and pill buttons. Headlines: the largest type size and its weight. Same counts most, close counts half. Open any site for its fonts, color codes and a prompt for Claude Code, Cursor, Lovable or v0.

Want Instagram itself? See Instagram's fonts and color codes, or print the full report.

Measured from each site's live page as a browser renders it, Instagram on 25 October 2026. Siteprint is not affiliated with these sites; names and trademarks belong to their owners.