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Designs primevideo.com

What font does Prime Video use? Amazon Ember.

Prime Video's website sets its type in Amazon Ember, on a dark #00050D canvas with #FFFFFF text and a #FF9FA0 accent. Copy the palette and fonts, or a ready prompt to build something original in this style with Claude Code, Cursor, Lovable or v0.

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      Prime Video fonts and type scale

      Prime Video's website sets both headings and body text in Amazon Ember, with Lucida Console for code. Body text is 20px, section headings 20px and the largest display type 69px, at weight 700. If you can't use Amazon Ember, ask your AI for the closest free match and keep the sizes and weights.

      Prime Video color codes

      Canvas#00050Dthe page background
      Surface#191E25cards and raised areas
      Text#FFFFFFprimary text
      Accent#FF9FA0buttons, links and focus
      Second accent#1A98FFsecondary emphasis
      Muted#5D6872secondary text and captions
      Border#33373Ddividers and outlines

      How do I build a site that looks like Prime Video with AI?

      Open the Prompt tab above, change its first line to what you are building, and paste it into Lovable, v0, Bolt, Claude Code or Cursor. For a whole project, install the Claude skill or the Cursor rule instead, so every screen keeps the style. Build something original: keep Prime Video's look, not its name, logo or copy.

      Read from primevideo.com's public CSS on 25 October 2026. Siteprint is not affiliated with Prime Video; names and trademarks belong to their owners.